Ally Monopoly Game
Concept
In Oct 2019, we teamed up with Mssngpeces to bring a Monopoly game to life for Ally Bank. This augmented reality Monopoly game took place in six cities across the nation and transformed them into the iconic board game. This activation was a way for Ally Bank to teach financial literacy to consumers in a fun and engaging way. 300,000+ players joined the 10-day game, and won up to 1 million dollars in cash prizes!
Our Role
Custom fabrication of the game board pieces
Production logistics for each market
Venue/location scouting