Nike Victory Park
The Story
Nike wanted to create an immersive multi-day experience celebrating winning basketball in Brooklyn. We teamed up with Nike to executive produce Victory Park, a three-day basketball experience at Emily Warren Roebling Plaza in Brooklyn Bridge Park, with production partners Game Seven and Something Special Studios.
Top high school players across NYC competed in the semi-final and championship match-ups of the NYvsNY tournament. The event also featured a signature merch shop, a giant LED screen where passersby could watch the action on the court, and various activations for attendees to enjoy. Our team executed production, permitting, fabrication, and printing for this project, including fabricating scenic decor and building a custom basketball court that sat directly underneath the iconic Brooklyn Bridge.
