THOMAS BURBERRY BEAR
The Story
To debut their new logo, Burberry conceptualized the Thomas Burberry Bear for a worldwide campaign. We fabricated the Thomas Burberry Bear to make his debut during the 2018 Fall New York Fashion Week.
The 30-foot inflatable was a showstopper on the streets of New York City and created a great photo opportunity and canvas for their new logo. IDEKO worked directly with Burberry’s creative and media teams to design and build the Thomas Burberry Bear.
