Concept

We partnered with the City of Miami Beach in the creation and production of a community event series in Lummus Park. Rethink Miami Beach involved the curation of five events (January 2021 through June 2021). Featuring engaging and refreshing activities to open the mind and invigorate the body, these free, family-friendly programs are driven by community leaders and trailblazers. Rethink provided a platform, and a voice, to authentically (re)think the way we live, play, create and experience life (resolution, discovery, reflection, movement, and transcendence).

Our Role

• Talent curation (music, fitness, art, and culture) with yoga, mural art, local bands & DJs, boxing, capoeira, percussion, chalk art, spoken word poetry, and more

• Partner with City of Miami Beach Departments including Tourism & Culture, Parks, Buildings, Property Management, and Sanitation

• Develop marketing strategies and creative allowing Rethink to reach across multiple social media platforms

• Manage event logistics, production, permitting, and technical requirements